{"provider":{"name":"Dominize Consultancy","url":"https://www.dominizec.com","founder":"Manika Gupta","email":"hello@gtmologyai.com","location":"Remote, worldwide · Travel on request","description":"Dominize Consultancy is an AI-enabled go-to-market consulting firm founded by Manika Gupta. It helps B2B SaaS companies define their ideal customer, sharpen positioning, build demand and automate marketing operations with AI, connected as one GTM system from market to pipeline."},"actions":{"book_diagnostic":"https://www.dominizec.com/book","free_diagnostic":"https://www.dominizec.com/lab","free_diagnostic_text_mode":"https://www.dominizec.com/lab?mode=text"},"services":[{"id":"gtm-diagnosis","symbol":"Dx","name":"GTM Diagnostic","group":"Strategy","program":"Start here","question":"Why isn't my GTM working?","summary":"A GTM Diagnosis is a full-system audit of how your company finds, convinces and converts buyers. It traces visible symptoms, such as low pipeline, long sales cycles and weak win rates, back to their root causes, and ranks what to fix first.","who_it_is_for":"B2B SaaS founders, CMOs and revenue leaders whose pipeline is missing target and who aren't sure why","outcome":"A ranked list of the root causes behind weak pipeline, and a 90-day plan to fix them","typical_timeline":"2 weeks","deliverables":["GTM Health Scorecard (6 systems)","Cause → effect map","Funnel leak analysis","Competitive snapshot","Prioritised 90-day action plan","Recorded readout"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/gtm-diagnosis","book_url":"https://www.dominizec.com/book?service=gtm-diagnosis"},{"id":"competitor-analysis","symbol":"Ci","name":"Competitive Intelligence","group":"Strategy","program":"GTM Clarity Sprint","question":"Who am I competing with?","summary":"Competitive intelligence maps who your buyers compare you against, how each competitor positions, prices and wins, and where the gaps are. It turns that research into battle cards and positioning decisions that sales and leadership can act on.","who_it_is_for":"B2B SaaS teams losing deals to competitors, entering a new market, or launching a product","outcome":"A clear view of who you compete with, where they are weak, and battle cards that help sales win","typical_timeline":"2–3 weeks","deliverables":["Competitive landscape map","Positioning scorecard","Feature grid & benefit map","Reviews benchmark","SWOT per competitor","Battle cards","Whitespace & action plan"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/competitor-analysis","book_url":"https://www.dominizec.com/book?service=competitor-analysis"},{"id":"ideal-customer-profile","symbol":"Au","name":"Market Segmentation & ICP","group":"Strategy","program":"GTM Clarity Sprint","question":"Who is my audience?","summary":"An ideal customer profile (ICP) defines the companies most likely to buy, succeed and stay with your product. Buyer personas describe the people on the buying committee. Together they decide who marketing targets, what sales prioritises and how you message.","who_it_is_for":"B2B SaaS companies whose leads are mixed quality, or whose sales and marketing teams disagree on who to target","outcome":"An evidence-based ICP, buying-committee personas and targeting rules that sales and marketing share","typical_timeline":"2–3 weeks","deliverables":["ICP definition & scoring model","Segment priority matrix","3–5 buyer personas (buying committee)","Jobs-to-be-done & buying triggers","Objection map","Targeting criteria for LinkedIn, Google and outbound"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/ideal-customer-profile","book_url":"https://www.dominizec.com/book?service=ideal-customer-profile"},{"id":"brand-positioning","symbol":"Po","name":"Value Proposition & Positioning","group":"Strategy","program":"GTM Clarity Sprint","question":"How do I position my brand?","summary":"Positioning defines the market you compete in, who you're for, what makes you different and why that matters to the buyer. Messaging architecture turns it into the exact words used on your website, in decks, in ads and on sales calls.","who_it_is_for":"B2B companies that look similar to competitors, are launching a product, or whose teams describe the product differently","outcome":"A positioning statement and messaging architecture that buyers understand and sales can repeat","typical_timeline":"3–4 weeks","deliverables":["Positioning statement","Messaging house (pillars, proof, persona value)","Elevator pitches (10s / 30s / 2min)","Homepage & deck copy direction","Sales talk track","Launch narrative (if launching)"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/brand-positioning","book_url":"https://www.dominizec.com/book?service=brand-positioning"},{"id":"brand-voice","symbol":"Bv","name":"Messaging & Brand Voice","group":"Strategy","program":"GTM Clarity Sprint","question":"How should my brand sound?","summary":"A brand voice is the consistent personality in how a company writes and speaks, across the website, sales emails, LinkedIn, product UI and AI-generated content. Good voice guidelines make every writer, and every AI tool, sound like the same trusted expert.","who_it_is_for":"B2B companies whose content sounds generic or inconsistent, or whose teams rely on AI tools to write","outcome":"Voice guidelines and an AI-ready prompt pack, so every writer and AI tool sounds like your brand","typical_timeline":"2 weeks","deliverables":["Voice principles & spectrums","Tone matrix by channel","Vocabulary & style rules","Before/after rewrites of 5 key assets","AI system prompt & custom GPT/Claude project setup","1-hour team training"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/brand-voice","book_url":"https://www.dominizec.com/book?service=brand-voice"},{"id":"content-strategy","symbol":"Cs","name":"Content & Thought Leadership","group":"Marketing","program":"Pipeline Growth System","question":"What content should I create?","summary":"A B2B content strategy decides which topics, formats and channels will move your ideal buyers from problem-aware to sales-ready. It connects search demand, buyer questions and sales conversations into one plan that produces pipeline, not just page views.","who_it_is_for":"B2B SaaS teams whose content gets traffic but doesn't influence pipeline, or who are invisible in AI search","outcome":"A buyer-led content plan that is measured in pipeline and visible in both Google and AI answers","typical_timeline":"3 weeks (strategy), then ongoing","deliverables":["Content audit","Buyer-question research","Topic cluster map","90-day editorial calendar","10 SEO/GEO content briefs","Thought-leadership angles for leadership","Distribution plan","Content → pipeline measurement setup"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/content-strategy","book_url":"https://www.dominizec.com/book?service=content-strategy"},{"id":"website-optimization","symbol":"Wo","name":"Website Conversion & Search","group":"Marketing","program":"Pipeline Growth System","question":"How do I optimize my website?","summary":"B2B website optimization improves how easily the right buyers find your site (SEO and GEO), understand your value (messaging and UX), and take the next step (conversion). It treats the website as the hub of your pipeline, not a brochure.","who_it_is_for":"B2B companies with traffic that doesn't convert, falling rankings, or no presence in AI search answers","outcome":"More demo requests from the same traffic, plus better visibility in search and AI answers","typical_timeline":"3 weeks (audit and quick wins), then ongoing","deliverables":["Technical SEO audit","GEO visibility report","CRO audit (heatmaps, recordings, funnel)","Page-by-page recommendations","Rewritten key pages & landing pages","Schema markup","A/B testing roadmap"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/website-optimization","book_url":"https://www.dominizec.com/book?service=website-optimization"},{"id":"marketing-performance-analytics","symbol":"Pa","name":"Marketing Performance Analytics","group":"Marketing","program":"Pipeline Growth System","question":"How is my marketing actually performing?","summary":"Marketing performance analytics connects every stage, from traffic to content, landing page, lead, MQL, opportunity and pipeline, so you can see where buyers drop off and which spend creates revenue. It replaces vanity metrics with a measurement framework leadership trusts.","who_it_is_for":"Marketing and revenue leaders who can't connect marketing activity to pipeline, or who spend hours stitching reports together","outcome":"One trusted funnel view showing where pipeline leaks and which spend creates revenue","typical_timeline":"2–3 weeks, then monthly","deliverables":["Tracking audit & fix list","Measurement framework","Funnel leak analysis","Attribution model","Power BI / Looker Studio / HubSpot dashboards","Budget-to-pipeline benchmarks","Monthly insight report (retainer)"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/marketing-performance-analytics","book_url":"https://www.dominizec.com/book?service=marketing-performance-analytics"},{"id":"gtm-engineering-automation","symbol":"Ge","name":"GTM Engineering & Automation","group":"Digital & AI","program":"AI Marketing Transformation","question":"How do I automate my tasks?","summary":"GTM engineering builds the systems and automations behind modern go-to-market: lead routing, enrichment, reporting, content operations and CRM workflows. It uses tools like n8n, Clay, HubSpot, Zapier and AI so your team spends time on strategy, not repetitive work.","who_it_is_for":"B2B marketing and revenue teams buried in manual work, slow lead follow-up, or disconnected tools","outcome":"Automated GTM workflows that give your team hours back every week and speed up lead response","typical_timeline":"3–4 weeks, then ongoing","deliverables":["Workflow & time audit","Automation opportunity map (ranked)","3–5 built automations","CRM & lead-routing workflows","Enrichment & scoring setup","Documentation & runbooks","Hours-saved tracker"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/gtm-engineering-automation","book_url":"https://www.dominizec.com/book?service=gtm-engineering-automation"},{"id":"ai-marketing-agents","symbol":"Ag","name":"AI Agents for Marketing & Sales","group":"Digital & AI","program":"AI Marketing Transformation","question":"Can you build me a marketing AI agent?","summary":"A marketing AI agent is a custom-built workflow where an AI model (such as Claude) researches, analyses or produces work in several steps, using your data and tools, with a human approving the output. Unlike a chatbot, it completes a whole job, such as a competitor report, a content audit or a weekly performance summary.","who_it_is_for":"B2B marketing teams that use AI only for drafting and want it to complete whole jobs safely","outcome":"A custom AI agent that turns a days-long marketing job into minutes, with human approval","typical_timeline":"3–6 weeks per agent","deliverables":[],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/ai-marketing-agents","book_url":"https://www.dominizec.com/book?service=ai-marketing-agents"},{"id":"website-design-development","symbol":"Wb","name":"Website Design & Development","group":"Digital & AI","program":"Standalone","question":"Can you create my website?","summary":"Yes. Dominize designs and builds websites that start from strategy: who the site is for, what it must convince them of, and what action they should take. Then it's built fast, search-ready and easy to update.","who_it_is_for":"B2B SaaS and growing businesses that need a new website, or a site that finally converts","outcome":"A fast, search-ready website built on clear positioning and designed to turn visitors into conversations","typical_timeline":"2–3 weeks (launch site) or 4–7 weeks (full custom site)","deliverables":["Strategy & sitemap","Copywriting","Custom design","Responsive build","SEO & schema setup","Forms, booking & email integrations","Analytics & tracking","Easy-edit content system","30 days post-launch support"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/website-design-development","book_url":"https://www.dominizec.com/book?service=website-design-development"},{"id":"product-launch-strategy","symbol":"Pl","name":"Product Launch Strategy","group":"Strategy","program":"Launch & Sales Readiness","question":"How do I launch a product that actually sells?","summary":"A product launch strategy, sometimes called a go-to-market launch plan, decides who a new product or feature is for, why they should care, how it is packaged, which channels will reach them and how sales will sell it. It turns a release date into a commercial plan with clear owners and success measures.","who_it_is_for":"B2B SaaS companies launching a new product, a major feature, a new plan or entering a new market or region","outcome":"A launch plan that marketing, product and sales all work from, and launch assets that are ready on day one","typical_timeline":"3–6 weeks before launch, plus post-launch review","deliverables":["Launch brief & goals","Target segment and buyer persona summary","Launch positioning & messaging","Offer and packaging recommendation","Channel and content plan","Sales launch kit (pitch, battle card, FAQs)","Launch calendar with owners","Post-launch review"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/product-launch-strategy","book_url":"https://www.dominizec.com/book?service=product-launch-strategy"},{"id":"demand-generation","symbol":"Dg","name":"Demand Generation","group":"Marketing","program":"Pipeline Growth System","question":"How do I turn marketing spend into pipeline?","summary":"Demand generation is the work of creating and capturing interest from the right buyers and turning it into sales opportunities. For B2B SaaS it means running paid search, paid social, SEO, content and email as one integrated plan, with budget moved towards the channels that create qualified pipeline.","who_it_is_for":"B2B SaaS companies whose campaigns create clicks and leads but not enough qualified pipeline","outcome":"An integrated campaign plan, a budget allocation model and campaigns measured against pipeline","typical_timeline":"2–3 weeks to plan, then ongoing optimisation","deliverables":["Channel and spend audit","Integrated campaign plan","Budget allocation model with benchmarks","Audience and targeting setup","Creative and landing-page briefs","Campaign reporting tied to pipeline","Optimisation playbook"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/demand-generation","book_url":"https://www.dominizec.com/book?service=demand-generation"},{"id":"sales-enablement","symbol":"Se","name":"Sales Enablement","group":"Sales","program":"Launch & Sales Readiness","question":"How do I help my sales team win more deals?","summary":"Sales enablement gives sales teams the insight, content and tools they need to win. In B2B SaaS that means sales plays for each segment, battle cards against competitors, a clear pitch narrative, objection handling and training, built on the same ICP and positioning that marketing uses.","who_it_is_for":"B2B SaaS companies whose reps improvise pitches, lose to the same competitors or ignore marketing materials","outcome":"A sales kit that reps actually use, aligned with marketing's message and kept up to date","typical_timeline":"2–4 weeks","deliverables":["Sales plays by segment","Competitor battle cards","Pitch narrative & first-call deck","Objection handling guide","One-pagers and case-study templates","Email and follow-up templates","Training session and enablement hub structure"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/sales-enablement","book_url":"https://www.dominizec.com/book?service=sales-enablement"},{"id":"customer-lifecycle-retention","symbol":"Lr","name":"Lifecycle & Retention","group":"Sales","program":"Pipeline Growth System","question":"How do I keep and grow the customers I already have?","summary":"Customer lifecycle and retention marketing, also called customer base management, helps you keep customers longer and grow their accounts. It covers onboarding, product adoption, renewal and expansion through cross-sell and upsell, so more revenue comes from customers you have already won.","who_it_is_for":"B2B SaaS companies where growth depends too heavily on new logos, or where customers adopt only a small part of the product","outcome":"Lifecycle journeys, expansion plays and the reporting to see retention and expansion clearly","typical_timeline":"3–4 weeks","deliverables":["Customer lifecycle map","Account health and expansion signals","Onboarding and adoption journeys","Renewal and win-back sequences","Cross-sell and upsell plays","Customer newsletter and content plan","Retention and expansion dashboard"],"engagement_models":["one-time project","monthly retainer","annual contract"],"pricing":"Scoped per engagement; tailored proposal after a Growth Strategy Call (not published).","url":"https://www.dominizec.com/services/customer-lifecycle-retention","book_url":"https://www.dominizec.com/book?service=customer-lifecycle-retention"}]}